Thursday, February 24, 2011

Fiat 500 by Gucci: the branded city car

On the occasion of the celebration of the 150th anniversary of the Unification of Italy and the 90th anniversary of Gucci has been made Fiat 500 by Gucci, a special edition of the popular supermini customized by Frida Giannini, creative director of Gucci, in cooperation with The Centro Stile Fiat. This special edition will be on display at the Fiat stand at Geneva.

The Fiat 500 by Gucci is characterized by the exclusive pearl gloss paint, in black or white: one with shiny chrome details in contrast with the white interior and the second with satin chrome and interior in ivory and black. The circles, unmistakable retro design of the spokes, fit 195/45 R16 tires.

Hubcap on the double "G" in body color, and the signature Gucci in italics stands on the tailgate and upright. The silhouette of the car is underlined dallabanda green-red-green Gucci typical racing on the side. The same band is echoed in the seats, gear box, on the cover of the keys, carpet and safety belts.

The interior of the 500 by Gucci seams are embellished with elegant, exclusive materials, satin and polished chrome and velvet effect finish on the panel of radio: two-tone seats are in Frau leather with Guccissima print. The 500 by Gucci will initially be available from April 1 to June 30, and you can pre-order online at www.500bygucci.

com from € 17,000, all inclusive. The European market launch is expected in July, the rest of the world will come at the end of the year. The customization is completed exclusive accessories collection 500 by Gucci.

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