Wednesday, February 16, 2011

Fiat: in 2013 a new B-segment for the U.S.

Fiat has just managed to export to the U.S. following his 500 in the joint venture with Chrysler, it is logical that one should aim to expand its market beyond the ocean, it will reach new variants of the 500 but not all. Fiat aims at a more substantial market share, so it is studying a new B-segment car, especially for the U.S.

market, which should arrive in mid-2013, a project inside the Fiat brand is known as L0 (name in circulation a bit 'of time, thought to be attributed to a future compact SUV). Fiat has not leaked any indiscretion on setting outside, so it may be either a sedan or a hatchback with five doors, however this new car, if you should find several favors could also arrive in Europe.

Laura Soave's market-leading Fiat North America, said that Fiat is not dispelling the house itself, while in the United States, a design philosophy oriented towards small cars, saying that "Fiat probably will not build anything larger than a segment C for the U.S., "to allow it to Alfa Romeo, Chrysler and Dodge to take care of the higher segments of the market.

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