In Torino, at Lingotto Multifunctional Center, lies the Pinacoteca Giovanni e Marella Agnelli, which opened in 2002 by the greatest exponent of the house Fiat, who decided to give his city an artistic treasure trove of rare beauty. The gallery is open to the public at all times. If you are passing in the neighborhood Millefonti Nice, between a closed railway link and a carpet of structures involved in the landscape around, you can not fail to visit this jewel wrapped in a futuristic structure of crystals.
Once inside, an experienced guide and good looking in the artistic path that will accompany the lawyer would be set up in tribute to his great passion for art. The gallery presents itself immediately as an attraction to go, one room at a time, an artist at a time to welcome the Fireplace 'long life that the Agnelli immortalized through a few carefully selected works.
Pinacoteca Giovanni e Marella Agnelli: 5 senses in the name of art long life to art and sculpture, painting and installations allow you to enjoy a personal (and shared) views on the beauty of human history. Two sculptures by Canova open the path itself as sentinels of welcome in that building seems to be a noble and welcoming hall high aristocracy.
The artistic furniture offer themselves to the brightness of Canaletto, who liked to emphasize his Venice horizons with small outbreaks of red paint, and lots of light, gold, water and transcended the walls of the walled city. The Artistic Furniture, we said, raises the question about the complexity of Picasso, the genius of Matisse, and the tangle of trends in the Turin semiavanguardiste Giacomo Balla.
Dominates the color and taste, in the gallery of Giovanni and Marella Agnelli, dominate the patience, beauty, Italy, wealth, and the visitor is swept by the visual journey, almost if he were watching a movie. The director of the Agnelli at some point change the tone and, like the more experimental films of David Lynch, in fact, went from naked French and Venetian squares and robotic installations natural contemporary Chinese artists.
Here the art of the court of the brushes turn the page and find multimedia installations, multi-sensory and multi-conceptual, surprising and call into play - but together they reinforce why - the sense of the visual path pursued until then. There are a huge revival of a small abandoned Coliseum to wild plants, as if to say, is really dead, this is his fate.
Animated short film with hand-painted film reminiscent of the experimentalism of the 30s, when cinema had said anything but its maximum visual expression outside of photographic reality. It becomes surreal at some point of his artistic career Pinacoteca Agnelli, who abandons the photograph of Fine Arts to host a world in ruins, reconstructed in miniature, made of pig skin and bare bones, interwoven with the waste paper of newspaper and glue hanging mo 'huge loop; visual installations samurai sad designed and incorporated in the early U.S.
plans, a globe-electro-mechanical reproducing sound recordings of a modern China, in perpetual construction, it was not even an intelligent robotic creature, described in the pages Isaac Asimov. The gallery takes leave after giving us the thrill of a journey of art history wrought in the lands of a visual genius of lust.
Art along the centuries, fashions, forms, thoughts following a precious instinct, the feelings of human mastery of the visual taste forward to our hearts and our heads. The Pinacoteca Agnelli in three words: unique, delicious, overall. New Lancia Ypsilon 2011: 5-door in the name of the story on the same land where he was the birthplace of the Pinacoteca Agnelli was born today, after 4 years of infancy, the new Lancia Ypsilon.
To get to her we should go over his head (and heart) an artistic career and industry very similar to what we have come into the gallery that so far we have described. We are in Turin, where the art scene of the city was engulfed by an architecture engineering, Gustave Eiffel-style. In gray iron landscape of the city but we found a "treasure trove" of gold, soft and unruly, party by Tintoretto and came to the postmodern multimedia installations, street performers.
Another treasure, which is not golden in color, but surely brings with it the smell of creative, is found in the Fiat Style Centre, where there is an independent office organized the Department of Motor Vehicle Upper house of the Lingotto . Inside the huge open spaces aphorisms and a new artistic concept of minimalism to the car.
In a small workshop of view we are welcomed to attend a ceremony for the new Lancia Ypsilon interactive, five-door, five senses, five strategies to preview (history, communication, marketing, target consumer, design). She already knew a lot of technical information and some photographs distributed network there had anticipated the features.
The latter, however, there has come "to eat." Inside the old-style managers Lancia, just like they did John and Mariella Agnelli to their gallery, share with us on a path made of visual communication history, news, developments. 25 years to life for what began as Y10, is redefined as a simple Lancia Y Lancia Ypsilon as matured and now change the skin, but no body to get back into play as new Lancia Ypsilon Cinque Ports.
More consistent, large, intelligent, important. The five ports are there but not seen, thanks to the handles positioned in front at the counter top with integrated handle. The family car is nosing but not measured, thanks to the preservation of the platform of the Fiat 500 city car. The technology is heard but no noise, thanks to the Magic Parking facilities, exclusive to TomTom and its touch of class that is the automatic filler for the fuel tank, opened sensitive "to the right pump." The expansion of the car on the market, however, it is proposed to have good but not great, as the car and then change the target buyers, rather than expansion, we should speak of displacement.
A beautiful historic route of the Lancia Ypsilon is being proposed by the staff of the brand communication, advertising done through a process of TV commercials of the '80s most successful to date. A common vision to guide us in these spots: the Ypsilon belongs to the young. The girl who goes shopping with her friends, and to any music, full of energy in view of the night.
At the minimalist chic of a young couple who makes his Lancia Ypsilon a dress to wear, glamorous, star, nice to see. Ypsilon gay motorist that makes a personal style of life in society. Perfumes, to flowers, to the hair and decolletage with the lights of the city that never sleeps and stays awake, together with good music and full of energy generation, to which the new Ypsilon was a note of recognition.
The review of TV commercials which then becomes a witness against inadvertent operation nostalgia of an old friend who seems to be no more. Today it has become mother, its forms are grown, is more responsible, orderly, serious. Do not lose the habit of good taste for the style of fashion and her good looks is a bit 'like the taste of wine has become more comfortable with each passing year.
In short, if the first Lancia Ypsilon was a girl to tow, now is a woman to marry. And do not mind at all. We come to you following the new business policy of the Fiat Group, made up of customer loyalty that grows, matures and ages, always with the same logo engraved on the wheel. It 'the only marketing strategy that allows a house to survive today.
Canaletto, Canova, Advocate Agnelli who gave mouth to an expensive cigar in the stands of the Stadio Delle Alpi, there are no more. Stuff from the museum. Today there are Picasso, Matisse, multinational manager, multi-sensory art that appeals to all, just passionate, but still remains alive.
As the new Lancia Ypsilon, engaged in seeking the art of compromise, the nymph that can not end up in museums and walking the streets again, changing his tone. Tone that is finally painted with Italian goods more marketable abroad: the visual style. The new Lancia Ypsilon homemade, the new Lancia Ypsilon in three words: beautiful, mature, faithful.
We're waiting for. 
Once inside, an experienced guide and good looking in the artistic path that will accompany the lawyer would be set up in tribute to his great passion for art. The gallery presents itself immediately as an attraction to go, one room at a time, an artist at a time to welcome the Fireplace 'long life that the Agnelli immortalized through a few carefully selected works.
Pinacoteca Giovanni e Marella Agnelli: 5 senses in the name of art long life to art and sculpture, painting and installations allow you to enjoy a personal (and shared) views on the beauty of human history. Two sculptures by Canova open the path itself as sentinels of welcome in that building seems to be a noble and welcoming hall high aristocracy.
The artistic furniture offer themselves to the brightness of Canaletto, who liked to emphasize his Venice horizons with small outbreaks of red paint, and lots of light, gold, water and transcended the walls of the walled city. The Artistic Furniture, we said, raises the question about the complexity of Picasso, the genius of Matisse, and the tangle of trends in the Turin semiavanguardiste Giacomo Balla.
Dominates the color and taste, in the gallery of Giovanni and Marella Agnelli, dominate the patience, beauty, Italy, wealth, and the visitor is swept by the visual journey, almost if he were watching a movie. The director of the Agnelli at some point change the tone and, like the more experimental films of David Lynch, in fact, went from naked French and Venetian squares and robotic installations natural contemporary Chinese artists.
Here the art of the court of the brushes turn the page and find multimedia installations, multi-sensory and multi-conceptual, surprising and call into play - but together they reinforce why - the sense of the visual path pursued until then. There are a huge revival of a small abandoned Coliseum to wild plants, as if to say, is really dead, this is his fate.
Animated short film with hand-painted film reminiscent of the experimentalism of the 30s, when cinema had said anything but its maximum visual expression outside of photographic reality. It becomes surreal at some point of his artistic career Pinacoteca Agnelli, who abandons the photograph of Fine Arts to host a world in ruins, reconstructed in miniature, made of pig skin and bare bones, interwoven with the waste paper of newspaper and glue hanging mo 'huge loop; visual installations samurai sad designed and incorporated in the early U.S.
plans, a globe-electro-mechanical reproducing sound recordings of a modern China, in perpetual construction, it was not even an intelligent robotic creature, described in the pages Isaac Asimov. The gallery takes leave after giving us the thrill of a journey of art history wrought in the lands of a visual genius of lust.
Art along the centuries, fashions, forms, thoughts following a precious instinct, the feelings of human mastery of the visual taste forward to our hearts and our heads. The Pinacoteca Agnelli in three words: unique, delicious, overall. New Lancia Ypsilon 2011: 5-door in the name of the story on the same land where he was the birthplace of the Pinacoteca Agnelli was born today, after 4 years of infancy, the new Lancia Ypsilon.
To get to her we should go over his head (and heart) an artistic career and industry very similar to what we have come into the gallery that so far we have described. We are in Turin, where the art scene of the city was engulfed by an architecture engineering, Gustave Eiffel-style. In gray iron landscape of the city but we found a "treasure trove" of gold, soft and unruly, party by Tintoretto and came to the postmodern multimedia installations, street performers.
Another treasure, which is not golden in color, but surely brings with it the smell of creative, is found in the Fiat Style Centre, where there is an independent office organized the Department of Motor Vehicle Upper house of the Lingotto . Inside the huge open spaces aphorisms and a new artistic concept of minimalism to the car.
In a small workshop of view we are welcomed to attend a ceremony for the new Lancia Ypsilon interactive, five-door, five senses, five strategies to preview (history, communication, marketing, target consumer, design). She already knew a lot of technical information and some photographs distributed network there had anticipated the features.
The latter, however, there has come "to eat." Inside the old-style managers Lancia, just like they did John and Mariella Agnelli to their gallery, share with us on a path made of visual communication history, news, developments. 25 years to life for what began as Y10, is redefined as a simple Lancia Y Lancia Ypsilon as matured and now change the skin, but no body to get back into play as new Lancia Ypsilon Cinque Ports.
More consistent, large, intelligent, important. The five ports are there but not seen, thanks to the handles positioned in front at the counter top with integrated handle. The family car is nosing but not measured, thanks to the preservation of the platform of the Fiat 500 city car. The technology is heard but no noise, thanks to the Magic Parking facilities, exclusive to TomTom and its touch of class that is the automatic filler for the fuel tank, opened sensitive "to the right pump." The expansion of the car on the market, however, it is proposed to have good but not great, as the car and then change the target buyers, rather than expansion, we should speak of displacement.
A beautiful historic route of the Lancia Ypsilon is being proposed by the staff of the brand communication, advertising done through a process of TV commercials of the '80s most successful to date. A common vision to guide us in these spots: the Ypsilon belongs to the young. The girl who goes shopping with her friends, and to any music, full of energy in view of the night.
At the minimalist chic of a young couple who makes his Lancia Ypsilon a dress to wear, glamorous, star, nice to see. Ypsilon gay motorist that makes a personal style of life in society. Perfumes, to flowers, to the hair and decolletage with the lights of the city that never sleeps and stays awake, together with good music and full of energy generation, to which the new Ypsilon was a note of recognition.
The review of TV commercials which then becomes a witness against inadvertent operation nostalgia of an old friend who seems to be no more. Today it has become mother, its forms are grown, is more responsible, orderly, serious. Do not lose the habit of good taste for the style of fashion and her good looks is a bit 'like the taste of wine has become more comfortable with each passing year.
In short, if the first Lancia Ypsilon was a girl to tow, now is a woman to marry. And do not mind at all. We come to you following the new business policy of the Fiat Group, made up of customer loyalty that grows, matures and ages, always with the same logo engraved on the wheel. It 'the only marketing strategy that allows a house to survive today.
Canaletto, Canova, Advocate Agnelli who gave mouth to an expensive cigar in the stands of the Stadio Delle Alpi, there are no more. Stuff from the museum. Today there are Picasso, Matisse, multinational manager, multi-sensory art that appeals to all, just passionate, but still remains alive.
As the new Lancia Ypsilon, engaged in seeking the art of compromise, the nymph that can not end up in museums and walking the streets again, changing his tone. Tone that is finally painted with Italian goods more marketable abroad: the visual style. The new Lancia Ypsilon homemade, the new Lancia Ypsilon in three words: beautiful, mature, faithful.
We're waiting for.
- All-New Lancia Ypsilon to debut in Geneva (15/02/2011)
- New Lancia Ypsilon heads to the UK... (14/02/2011)
- Lancia launches all-new Ypsilon premium hatch ahead of Geneva debut (14/02/2011)
- Fiat 1.3-liter MultiJet diesel engine production exceeds 4M mark (16/02/2011)
- Lancia Brings Chryslers to Geneva (15/02/2011)
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