Wednesday, March 16, 2011

Fiat's strategy in Russia and India

Fiat continues in search of strategic allies in the automotive world, especially in new emerging markets. The first country where they concentrated the attention of the Lingotto for a possible partnership is Russia: Fiat here must urgently find a company willing to cooperate after the end of the negotiations with Sollers, who declined to marry the "cause" of Ford.

The objective of a number of Chrysler is to produce 300,000 cars per year to be allocated to that market, focusing on medium-high-end sedans, SUVs and light commercial vehicles. "The agreement with France's PSA - Marchionne said, referring to the last segment - will continue for a long time." Married to the east, Fiat is continuing talks with the Indian manufacturer Tata, which are defining the details to iron out those differences that still exist between the parties and may lead allafine of a partnership between the two companies following the results that 'insoddisfacienti company considers the subcontinent.

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