Official video dedicated to the newly introduced BMW brand of home: the first two cars to bear the new brand, expected in 2013, will supply the i3, formerly known as Megacity, and i8 plug-in hybrid, the standard version of the Vision EfficientDynamics 2009. Use the 'LifeDrive innovative architecture that combines the central frame CFRP and aluminum subframe for the engine, with a great saving in weight which balances the presence of the batteries, thus maintaining low power consumption and not to unbalance the equilibrium and driving pleasure.
- VIDEOS from BMW AG Available on thenewsmarket.com: BMW Will Launch a new sub-Brand on February 21, 2011 (20/02/2011)
- BMW Sauber F1.09 Launch on the Ground and on Iphone (22/02/2011)
- "New BMW i sub-brand" and related posts (21/02/2011)
- BMW offering M Performance exhaust for M3 range [w/video] (21/02/2011)
- BMW i - car giant's new sub-brand focuses on sustainable mobility (22/02/2011)
