The first car to be sold in China with the Fiat brand, following the recent joint venture with Guangzhou Automobile Co., will be a Dodge: the said Sergio Marchionne, CEO of Fiat Group and Chrysler, adding that bear the Fiat brand will be the new version of the Dodge Caliber. Production will begin in the factory in Hunan in the first half of 2012.Fiat hopes in this way to put an end to the problems that have prevented so far to establish itself in the Chinese market, contrary to Volkswagen and General Motors that they do greatly benefited from their investments in that country. Fiat together with Guangzhou Automobile Co. wants to produce about 300,000 cars, including Fiat sedans and Jeep versions, for 2014 in accordance with five-year plan of Chrysler announced in April 2010.
Also according to the statements of the Dodge Marchionne made in China will have a front and back in style while Fiat's interior will be modified in detail, but always in tune with the Italian brand. This version is the first real joint project for Fiat and Chrysler brands since the two have merged last year.
The new Dodge will be the first to use the platform of Compact Wide Chrysler. Marchionne also revealed that the version for North America's C-segment Dodge sedan, which will replace the Caliber, will debut at the Detroit Motor Show in January 2012 and will go on sale the same month.
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- Report: Marchionne admits Dodge Nitro "needs to be replaced" (12/01/2011)
- Report: Dodge Journey to be rebadged a Fiat in Europe (27/12/2010)
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