Friday, January 28, 2011

Ferrari and Maserati sales run all over the world

Flying the results of Ferrari and Maserati, which in 2010 have put together a series of very positive numbers. From Maranello do know that 6,573 cars were delivered to the Prancing Horse, an increase of 5.4%. The top models were the 458 Italy and California, which accounted for 87% of total registrations.

Turning to economic data, things got even better: 1.9 billion in revenue (more than 7.9 on 2009), profit to 303 million, up from 238 the previous year, and positive contribution of the "personalization". The last three months of the year, then, the data showed more positive signs that 2011 may exceed these records.

"Twenty years ago, Ferrari was in trouble: unemployment insurance for employees, just 2,000 cars sold each year and poor results from Formula 1. Today, increasing sales and turnover, this is all over the world and is very competitive between the car world championship, "the president said Montezemolo.

A few miles away from Maranello - Modena - Maserati announced data even better: sales of 586 million (30.8% on 2009) and 24 million profit, compared with 11 last year. Of the 5,675 cars sold, the GranTurismo has been the most popular and helped launch the Trident in the world with incredible increases in U.S.

(more than 45%) in the UK (plus 75%) and China (over 128%) .

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