Tuesday, January 18, 2011

Megacity will not be for everyone

It will also be electrical but is still a BMW. We talk about the Megacity, the next car eletrtica Bavarian brand is intended to be produced in the USA. The statement, taken at the Detroit Motor Show and expressed by a senior manager, is the cost of the car market, which will not be economic, or rather will be expensive.

In this sense, the tradition of the brand, to offer high quality products and fun to drive but ensured a high price will be maintained. Leaf in the group of Nissan and Chevrolet Volt, in all probability the electric / hybrid electric car market reference USA 2012-2013, Megacity will then offer even more added value and therefore more expensive.

We speak, therefore, a price higher than € 28,000, net of state subsidy, which the U.S. is as high as $ 10,000, about 8000 €. The structure of carbon and aluminum is certainly more cost to achieve that knows tradizinale a car, but on the other Paret an electric car has far fewer parts and simpler assembly, thereby reducing the cost of the chain.

The only hope is the development of a real economy of scale sul'auto electricity, which makes it competitive on its market.

No comments:

Post a Comment