A high altitude airship to virtually ensure road safety. This is what symbolizes the famous Goodyear blimp that will fly over the sky these days in Milan for a tour organized by American tire manufacturer. Objective sensitize motorists on the need for a complete maintenance of their vehicles, more importantly in this period with the approaching summer holidays, which often means long trips by car to reach the main tourist destinations.
For the Goodyear blimp is the first tour in Europe since 1999, after the past ten years, his silhouette appeared over the skies of the USA, China and other countries. It is therefore an event worthy of note, as explained by Elena Versari, Goodyear Dunlop Marketing Director Italy: "The Return of the zeppelin is an extraordinary event in Italy, with whom we want to be recognized as ambassadors for road safety.
We will follow the stages of the Tour of Italy, as well as we can go from north to south, the peninsula to discover the history of Unity, always sharing and expressing the values of road safety, through the activities of the Traffic Police and its historic Blue Pullman ". Particular efforts will be in synergy with that Goodyear will support the Tour of Italy cycling race in the Rose this year will be linked to the celebrations for the 150th anniversary of the unification of Italy and will be followed in all its 21 stages by various activities on the theme of security that will be aimed primarily young audiences, with events inspired by the cartoon Goodhero, broadcast on Monday, May 2 Deejay TV and realized within the campaign entitled Safe together.
Goodyear to road safety education, sponsored by the Ministry of the Whole and the Ministry of Youth, in collaboration with the State Police, Active Citizenship and Youth and Student Tourist Centre. 
For the Goodyear blimp is the first tour in Europe since 1999, after the past ten years, his silhouette appeared over the skies of the USA, China and other countries. It is therefore an event worthy of note, as explained by Elena Versari, Goodyear Dunlop Marketing Director Italy: "The Return of the zeppelin is an extraordinary event in Italy, with whom we want to be recognized as ambassadors for road safety.
We will follow the stages of the Tour of Italy, as well as we can go from north to south, the peninsula to discover the history of Unity, always sharing and expressing the values of road safety, through the activities of the Traffic Police and its historic Blue Pullman ". Particular efforts will be in synergy with that Goodyear will support the Tour of Italy cycling race in the Rose this year will be linked to the celebrations for the 150th anniversary of the unification of Italy and will be followed in all its 21 stages by various activities on the theme of security that will be aimed primarily young audiences, with events inspired by the cartoon Goodhero, broadcast on Monday, May 2 Deejay TV and realized within the campaign entitled Safe together.
Goodyear to road safety education, sponsored by the Ministry of the Whole and the Ministry of Youth, in collaboration with the State Police, Active Citizenship and Youth and Student Tourist Centre.
- GREAT meeting in Goodyear today!!!! (02/04/2011)
- Some engineers have too much time on their hands (via Markosun's Blog) (14/04/2011)
- What's the best tire for rainy weather? (26/04/2011)
- Goodyear tyres 2010 performance exceeded targets (13/04/2011)
- NASCAR, Goodyear to swap tires after unusual wear at Bristol (18/03/2011)
No comments:
Post a Comment