Friday, May 13, 2011

Renault Twizy: in 2012 from € 6,990

Originally, they were 45. In the first selection there are only seven and one at the end: Lenny Valentino Schiaretti, majoring in architecture at the University of Florence. Which won the grand prize: a contract of fixed-term employment of 12 months at the marketing direction for the development of electric vehicles for Renault and a trip to Italy to visit the Losange Research and Development Center of the mark for the RTT.

We are talking about "Twizy for All", the competition from Renault, which involved students of the universities of Italy in a challenge of communication to create the launch plan of a small urban car. To declare the victory of the young Tuscan was not only the slogan "electrifies your days" dominated by a colorful word "Twizy" designed with the footprint of the tires.

But, as pointed out by the jury, among others by teachers of marketing and Andrea Rea Tiziano bishops, "for the completeness of the proposal and responsiveness to the objectives stated in the notice, as well as the consistency between the strategy and its objectives, the 'originality and quality of the creative idea.

" In other words, to have identified and proposed an innovative way of attractions Twizy: exclusive, compact, dynamic, economical, safe, environmentally friendly and quiet. The Twizy arrive at dealers in February 2012 in the variants "45", Urban and Technic. Identical in design and range (100 km), the former is a 9 hp motor, speed of 45 km / h and driving with license at age 14, the other can travel at 80 km / h with the peak power 17 hp and are empowered to drive a 16 year old with a license A.

The price of € 6990 for the "45", rose to € 7,690 to € 8,490 for the Urban and the Technic. As with other models of Renault ZE, the batteries can be rented from 45 ("45") and 49 € / month. Among the available accessories include a semi-rigid bag 50 liters, a system for extra protection against cold, the Parrot car kit with Bluetooth, rear parking sensor and various decorative elements such as colored balloons and stickers.

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