Wednesday, April 6, 2011

Maserati debut in India later this year

Maserati has announced its debut on the Indian market by opening a showroom in Mumbai in 2011, followed by the inauguration of a second shop in New Delhi in early 2012 and the expansion of the network in seven major cities India, which will take shape by 2015. With the resumption of the Indian economy, the auto market in the country recorded 1.87 million sales in 2010, an annual growth of 25%.

An incredible rate, but that is nothing compared to what the field of luxury cars, which last year recorded an increase of 70%. Maserati provides a mix of sales accounting for 80% of the Quattroporte and the remaining 20% of the GranTurismo and GranTurismo. According to forecasts, the most important customer base should be those of Mumbai and New Delhi.

It is expected to be precise that New Delhi will absorb 40% of the entire distribution of Maserati and Indian Mumbai an additional 35%.

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