Wednesday, April 6, 2011

Mini at the Triennale Design Museum in Milan

From a collaboration between the Mini and the Triennale di Milano Foundation kicked off yesterday, the fourth interpretation of the Triennale Design Museum, entitled "dream factory". The project is made by Alberto Alessi on the work done by the Spanish artist Martí Guixè, considered one of the most challenging for contemporary design.

Just the design in all its (bold) forms is the focus of the new Triennale, which devotes considerable space to sign all the figures, be they men or companies, which have helped to give prestige to the Italian design after the war To date, the period in which it is considered one of the greatest strengths of the Italian ability in the world.

Inside the museum there are two permanent spaces such as the "Agora Theatre" and the "Triennale Mini & Creative Set," with the latter home to a gallery whose architectural features were designed by Antonio Citterio. Confirming its collaboration with the Triennale di Milano, under an agreement reached four years ago, Mini confirmed once again as one of the most brand conscious fashions and trends in design, perfectly in line with its production, made up of cars believed to result from the "trendy" and fashionable, able to stand out with a personal touch from the rest of the automotive production.

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