Monday, April 11, 2011

Fiat Freemont: able to sell 40,000 units a year?

After so many ads and so many debates, Freemont Fiat has finally arrived. For several days, in fact, you can order the new vehicle Handyman Italian-American at the dealer network. Freemont is not an SUV but not a normal car. It's like a station wagon a little 'dopata "- 4.89 meters long, 1.88 meters wide and 1.69 meters high - born from the marriage Chrysler and the subsequent adaptation of the American model Dodge Journey, the latter on the market since 2007.

Read more on 28 and 29 May is expected the first "open doors" in the Fiat dealers. A good opportunity to see the Freemont closely to try it on the road and touch its main features. For a preview is already on line virtual "car configurator". The range is extremely simple, with just two versions: Freemont and Urban.

Fiat Freemont has a list price starting from € 25,700, while the Urban version starts at € 27,200. Both with the 2.0 Multijet 16v 140 bhp engine. But the launch price of the Urban version is € 24,900, a figure that also includes leather interior with heated seats. Not bad for a car with these features.

Okay, that is derived directly from the Fremont American production is probably its Achilles heel. But today more than ever "produced automobile" is a sum of one thousand and more clues and a good sum of money. Everyone is free to spend and how he wants and what the market offers all possible choices.

Just place each product in the right place and then place it in your mailbox preferences. Fiat Freemont, compared with a reasonable price, provides content, technology and general features will appeal to those looking for a car in decent shape, large enough for professional and private, of good quality and well received performance.

In short, what is called cross-car, without shame and without special skills. That is also the Fiat management expects to achieve positive numbers, which totaled about 40 thousand units per year, evenly divided between Italy and the rest of Europe. Odds seem realistic, despite the Dodge Journey has enjoyed great success in the past.

Since its Fiat sales network and service more widely to meet more potential customers. These, however, the final sentence.

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