At stake is something very precious: an intake-term (12 months) and the ability to create a professional marketing department within the company: to make between the skeptical Italian public (not only) the Twizy small electric car, Renault has launched a competition aimed at those who graduated in the last 12 months and university students who are going to discuss the argument: who will develop a strategy of launching a small electric city car (whose debut is expected in 2012) by March 31 next year and the author of the proposal will be judged best by the marketing department, will be recruited for a term in a Renault, with possibility of renewal.
The competition "Twizy for all" is reserved for young people on this target because it is pointing more to the manufacturer, a target that may know a better appreciation of all the zero-emission mobility that is taking important steps with the first registrations have taken place mainly in U.S.
and Japan. In detail, the student - who can work in a team of up to three colleagues - will analyze the competitive landscape for mobility, developing a launch plan based on all axes of marketing and develop the creative strategy and communication. The contest runs through the Web and provides for the registration and loading of the work presented on the dedicated website. 
The competition "Twizy for all" is reserved for young people on this target because it is pointing more to the manufacturer, a target that may know a better appreciation of all the zero-emission mobility that is taking important steps with the first registrations have taken place mainly in U.S.
and Japan. In detail, the student - who can work in a team of up to three colleagues - will analyze the competitive landscape for mobility, developing a launch plan based on all axes of marketing and develop the creative strategy and communication. The contest runs through the Web and provides for the registration and loading of the work presented on the dedicated website.
- Renault Twizy electric car presented by Matthieu Tenenbaum at LeWeb 2010 (13/12/2010)
- Renault Twizy: The First iAd in Europe (29/12/2010)
- Renault to launch first European iAd for new Twizy EV (01/12/2010)
- Watch Europe's First iAd for Renault's Tron-y "Twizy" EV (01/12/2010)
- Renault: Electric Xmas (10/01/2011)
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