Thursday, February 10, 2011

The strategic plan for Renault

Carlos Ghosn, President and CEO of Renault, during the presentation of the financial results of the 2010 Group launched its strategic plan Drive the Change for the period 2011-2016, which aims to clearly defined objectives, first of all make sustainable mobility accessible for all. The plan is spread over six years and is designed to answer two specific goals: to ensure the Group's growth but also to obtain a liquid availability of at least € 2 billion of achieving an operating margin above 5% while more than three million of cars sold in 2013.

To achieve these goals Renault will act in different directions, but first and foremost pursue its policy of innovation with the proposed new electric vehicles with low environmental impact. In this context, the new engine 1.6 dCi 130 Energy will be the most powerful engine of this displacement in the market and offer the best value for emissions / power in its class.

Will be carried out then a good production plan in addition to providing a full range of EV use in the mass marketing vehicles also completely new, reinforcing the image of the brand so you will need to obtain a distribution network of excellence, optimize the cost Research and Development and investment and reduce costs by 4 percent a year.

It will also be important for Renault to maintain its positions in Europe and also look to expand internationally to countries such as Brazil, India and Russia.

No comments:

Post a Comment