Monday, April 11, 2011

BMW Group sold more vehicles in March than ever before

The BMW Group sold more vehicles in March than ever before in a month. Altogether, from the company over the past month 165 842 vehicles from BMW, MINI and Rolls-Royce and not only exceeding significantly the corresponding period last year (141 717 units / +17 percent), but also the previous sales peak in December 2007 (152 721 vehicles) .

The BMW and MINI reached new month record. In the first three months, the company also achieved a new record and recorded the highest turnover so far start to the year of all times - both for the BMW Group and for the three brands. As of March, sales rose by more than 67,000 vehicles to 382,758 (previous year 315 630 units), representing growth of 21.3% compared to the first quarter of 2010.

The development is supported by a broad regional growth on all continents and in almost all countries. Sales grew in March in Europe (93 540 vehicles / +7.8 percent) and Asia (35 048 vehicles / +52 Porzent) and on the American continent (32 020 vehicles / +18.6 percent). Ian Robertson, Member of the Board of Management of BMW AG responsible for Sales and Marketing, said: "The BMW Group, with new sales records an excellent start into 2011.

Supported the positive development of attractive, especially our model range and good auto industry in many parts of the world - whether in the established countries of Europe and the United States or the emerging markets of South America and Asia. For the full year 2011 we want to increase sales to a new record of well over 1.5 million units, also, BMW, MINI and Rolls-Royce is one of new sales record expected "With 134,892 vehicles (previous year: 117 706).

Were so many BMW brand cars sold than ever in a month. Compared with March 2010, the sales increased by 14.6 percent. As of March, sales were 321 175 vehicles (265 819). This represents an increase of 20.8 percent over the first three months of last year. Growth was in March, including the major vessels.

In this case, sales of the BMW 5 Series recorded the highest growth rates within the range. 30 954 5 Series sold mean a doubling of sales compared with March 2010 (+114.5 percent). Since the launch one year ago, the company began as early as more than 200,000 units. The new BMW 5 Series remains to continue on the road to success is the clear leader of the upper middle class segment.

Worldwide, good sales, the BMW 5 Series GT (2,272 vehicles / +15.9 percent) and the flagship BMW 7 Series (5803 vehicles / +9.9 per cent). On the German market, the approval of the full-size cars also developed well. The BMW 5 Series and BMW 7 Series available after the first quarter at the top of their respective segments.

A very high demand worldwide pushed beyond the BMW X1 and X3. Since the end of November 2010 availability of new BMW X3 9315 found new buyers (+93.5 percent). The BMW X1 achieved sales of 12,660 vehicles (+28.2 percent). Also reported record numbers MINI. With 30 689 units (+28.5 percent) exceeded the previous paragraph MINI month record from the year of 2008.

In the first quarter of 2011 a total of 60 860 vehicles were sold. This represents a sales increase of 22.9 percent over the first three months of last year. To the positive development of the brand so far this year was the strong customer interest in the newly introduced last September, MINI Countryman.

With 8392 vehicles sold in the latest MINI variant was in March for more than a quarter of the MINI sales charge. The Rolls-Royce began in March continued its dynamic growth. In the period were 261 (previous year 125 / +108.8 percent) cars passed to customers. By March the number of Rolls-Royce delivered a rise of 159.1% to 723 (279) vehicles.

(Auto-Reporter. NET / pha)

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